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The Storyteller Behind the Movement

Featuring Ali Craig: 3x Bestselling Author • 82x Award-Winning Brand Strategist and Producer 

 

When impact needs a microphone, Ali Craig delivers.

With over 26 years of media experience, features on networks from FOX to Forbes, and a legacy of building 100+ military-owned brands,  Ali Craig doesn’t just create content—she engineers credibility.

 

As the founder of Victor + Valor®, Ali is leading a media movement that puts purpose-driven entrepreneurs where they belong: front and center.

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In a world full of noise, Ali helps the voices that matter most rise above it.

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  • Book Ali Craig for TV, podcast, stage, or press

  • Request expert commentary on branding, military entrepreneurship, women in leadership, or media visibility

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From Unseen to Unstoppable: The Need for Visibility

  • Only 0.5% of Americans serve in the military—yet their voices are often overlooked in national conversations

  • Over 200,000 veterans transition out of service each year—many without clear career visibility

  • Military spouses face a 32% unemployment rate, and most have no public platform to share their expertise

  • Young military-connected adults (ages 12–25) lack mentorship and media exposure to build strong, credible futures

 

Victor + Valor® is changing that—by turning military experience into media power, one story at a time.

From Barracks to Broadcast: Our Brands in the Media

We don’t just support brands.
We launch them into the spotlight.

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With Ali at the helm, Victor + Valor® brands have landed national press, gone viral, and reached global audiences—creating transformation, credibility, and opportunity.

Media Highlights:

  • Operation Honor: Rural Salute™ – Covered by local and  regional media for its powerful Pennsylvania event that served over 800 veterans; led by Michelle Lang, whose advocacy is reconnecting rural veterans with the VA care and benefits they rightfully earned.

  • R. Riveter – Featured in 200+ national media outlets via Associated Press for their crowdfunding campaign garnering national attention for empowering military spouses through handcrafted, mission-built bags

  • Luna Leaf™ App – Created by a SOF spouse, supported by Victor + Valor®, and now downloaded in 76 countries

  • ThreeForks Wood Reclamation – Spotlighted in national luxury design publications for merging veteran craftsmanship with heritage-rich artistry

  • “Worth Dying For” by Todd Kelly – Achieved #1 Amazon Best Seller in Spiritual Self-Help and Personal Transformation, with full Victor + Valor® publishing and media support

  • Steve Lang’s Sci-Fi Trilogy – Released in April 2025, it hit the Amazon Sci-Fi Best Seller list and was featured in national press for its bold storytelling, veteran perspective, and breakout success

Building the Next Generation of Voices

We’re not just helping brands grow—we’re launching speakers, storytellers, and legacy leaders.

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Through our Victor + Valor® Speaker Collective, we’ve trained and promoted 30+ veteran and spouse speakers to take stages across the U.S. Their topics range from:

  • Military transition and identity

  • Leadership forged through adversity

  • Women building empires from the inside out

  • Teen entrepreneurship with military roots

  • From battlefield to boardroom: the real story behind reinvention

Real Stories. Real Impact. Right Here.

This is media with mission.
This is visibility with values.
This is how we rebuild legacies—on air, in print, and on stages around the world.

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Ali Craig is the expert to guide the message.
Victor + Valor® is the engine behind the brands.


And every veteran, spouse, and young adult we serve is a story worth hearing.

Want to interview Ali? Feature a veteran brand? Book a bold speaker?
You’re in the right place.

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